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Parade Good Jeans

Collaborators:

Emma Hart, Erin Conlon

BRAND + IDENTITY

I conceptualized the identity of the launch of our light-washed denim printed Silky Mesh. The photos for the launch were those of 3 talented creators so I decided to go with a more scrapbook nostalgia approach. I wanted to play with different textures so I decided to have many graphic elements such as patches of fabric and polaroids.

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9.25 Good Jeans _ Meet Ibi.png
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